Content SEO archives

Recent Content SEO articles


Why you should use a focus keyphrase only once

16 January 2024 Marieke van de Rakt

Your focus keyphrase is the keyword(s) you want your post or page to rank for. If you’re particularly eager to rank for a specific keyword, you’ll probably be tempted to optimize many articles for that keyphrase. But, that’s not what a focus keyphrase is for! You should only use it once. But why? And what …

Read: "Why you should use a focus keyphrase only once"
Why you should use a focus keyphrase only once


6 essential tips to save time in SEO

4 January 2024 | 4 Comments Edwin Toonen

Whether you have a company website, a blog, or an (online) store, chances are you’ve got a lot to do. You’re probably busy leading your company, blogging, or making your customers happy with the necessary goods. SEO might not be top of mind at all times. Yet, you also know that higher rankings would most …

Read: "6 essential tips to save time in SEO"
6 essential tips to save time in SEO

How to use the readability analysis in Yoast SEO

3 January 2024 | 4 Comments Edwin Toonen

If you’re a user of Yoast SEO for WordPress or Shopify, then you’re probably familiar with the traffic lights in our plugin. Three parts of Yoast SEO use this system: the content analysis, the readability analysis, and the inclusive language analysis. The first checks whether your post or product pages are SEO-proof, while the latter …

Read: "How to use the readability analysis in Yoast SEO"
How to use the readability analysis in Yoast SEO

Holistic SEO: Improve every aspect of your website

2 January 2024 Cindy Paul

SEO isn’t just a trick. Sure, tricks might get you ranked quickly, but they usually don’t work in the long run. In fact, they might even backfire. If you want to permanently rank well in Google, you need an extensive SEO strategy focused on every aspect of your website; the technical stuff, the user experience, …

Read: "Holistic SEO: Improve every aspect of your website"
Holistic SEO: Improve every aspect of your website


Make a great website menu for your users and SEO

28 December 2023 Camille Cunningham

Website menus are one of those things you take for granted — until you encounter a really bad one. In the ideal scenario, users get an instant overview of what a site has to offer, and they can reach all the important stuff with just one or two clicks. In the worst case, users end …

Read: "Make a great website menu for your users and SEO"
Make a great website menu for your users and SEO


Transition words: why and how to use them

13 December 2023 Cindy Paul

Using transition words in your writing can help you enhance the readability of your content. They help your text flow, and show readers the relationship between phrases and paragraphs. That’s why the readability checks in Yoast SEO provide feedback on your use of transition words. But what are transition words, and why are they so …

Read: "Transition words: why and how to use them"
Transition words: why and how to use them