Ecommerce SEO archives

Recent Ecommerce SEO articles

Use generative AI to make products stand out in search

30 November 2023 | 1 Comment Edwin Toonen

Visibility on Google’s search results can make or break a business’s success. Generative artificial intelligence (AI) has emerged as a valuable ally for ecommerce companies seeking to enhance their online presence. Discover how generative AI can help your WooCommerce products stand out on search engine results pages. Generative AI: A business’s secret weapon Picture yourself …

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Use generative AI to make products stand out in search

7 content marketing strategies for your online shop

7 November 2023 Iris Guelen

Great SEO forms the foundation of your online store, setting the stage for increased visibility and traffic. Yet, the real magic happens when you blend this with a strong content marketing strategy for your online shop. This is where you transform casual clicks into a captivated audience, ready to explore what your online shop has …

Read: "7 content marketing strategies for your online shop"
7 content marketing strategies for your online shop

7 tips to get more traffic to your Shopify store with SEO

28 September 2023 Edwin Toonen

You’ve got your Shopify store up and running, so now it’s time to welcome that traffic! Just roll out the red carpet and get those customers rummaging through the virtual shelves. Easy, right? Getting decent traffic is the hardest part of running an online store. Luckily, SEO can help you bring a steady stream of …

Read: "7 tips to get more traffic to your Shopify store with SEO"
7 tips to get more traffic to your Shopify store with SEO

Black Friday & holiday season SEO 2023: 7 tips to start preparing!

19 September 2023 Edwin Toonen

The summer has just ended. Should you already prepare for Black Friday and the holiday season? Yes! They’re the biggest sales of the year, and ranking in Google isn’t something you do overnight. It’s never too early to start. So, if you have an online shop, let’s start working on your holiday season SEO immediately! …

Read: "Black Friday & holiday season SEO 2023: 7 tips to start preparing!"
Black Friday & holiday season SEO 2023: 7 tips to start preparing!

7 ways to improve product descriptions in your online store

13 September 2023 Edwin Toonen

Nowadays, it seems everyone and their mother have an online store. Platforms such as WooCommerce and Shopify make it easy to start one, so why not? But creating a shop doesn’t equal success. There are many moving parts before you can celebrate sale after sale. One of those is writing great product descriptions. Why improve …

Read: "7 ways to improve product descriptions in your online store"
7 ways to improve product descriptions in your online store

Product page SEO: 5 things to improve

4 September 2023 Edwin Toonen

Having great product pages is important for your sales. After all, it’s where people decide to click that buy button. Besides optimizing your product pages for user experience, you also want to make sure these pages work for your SEO. You might think this is obvious. That’s why we’ll show you a few less obvious …

Read: "Product page SEO: 5 things to improve"
Product page SEO: 5 things to improve


What are breadcrumbs? Why are they important for SEO?

13 April 2023 | 4 Comments Edwin Toonen

Breadcrumbs are an essential part of almost every good website. These little navigational aids don’t just tell people where they are on your site, but they also help Google work out how your site is structured. That’s why adding these helpful little pointers makes a lot of sense. Let’s take a look at how breadcrumb …

Read: "What are breadcrumbs? Why are they important for SEO?"
What are breadcrumbs? Why are they important for SEO?

5 blog topic ideas for your ecommerce site

9 November 2022 Marieke van de Rakt

A blog can be a great marketing tool for your ecommerce site. It gives you the possibility to tell readers all about your brand, products, and company. Plus, by blogging on a regular basis you’ll increase the chances of your site ranking in the search results. That being said, coming up with new ideas can …

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5 blog topic ideas for your ecommerce site

Product identifiers like SKU and GTIN are essential for ecommerce SEO

20 September 2022 Edwin Toonen

Every product you buy has — or should have — a unique code identifying it. This product identifier comes in many forms, like an SKU, EAN, ASIN, or ISBN, depending on the product, where you sell it, or the area where you live. Adding a unique product identifier to your product is essential if you …

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Product identifiers like SKU and GTIN are essential for ecommerce SEO